OLS: new online tool to communicate with the Shareholders Office

* Author: Montse Barbé *

Continuous improvement of good corporate governance is an essential goal for all of us who are part of Iberdrola. Through the Office of the General Secretary we have for some time now – aware that new forms of communications must be adopted to provide a better service – been designing strategies to improve communications with our shareholders. This led to the birth of On-Line Shareholders (OLS), an interactive software application which shareholders may access through the corporate website www.iberdrola.com, in order to send their queries 365 days per year.

Through OLS we maintain a fully personalized relationship with our shareholders, who need not travel or use the telephone to clarify any doubts which arise concerning Iberdrola. They are able to learn about group projects underway, or overall business outlook, just to name a couple of examples. It is fundamental for us to transfer the idea that all of our shareholders, whether holders of few or many shares, are equally important to Iberdrola, a company with a solid and long-term industrial project.

Furthermore, this interactive online services system allows us to exploit the tools of new technologies to the benefit of informational transparency.

After using the test version since January 1, this new channel will be launched in February. Since then, shareholder interest has grown steadily, inspiring us to consolidate this initiative as an online tool for Iberdrola shareholders. Our goal is to facilitate direct contact between the company and its shareholders, while pursuing excellence of our corporate governance model.

However, who responds to all of these enquiries and requests? We have brought together a multidisciplinary team which responds in real time to our shareholders, who are always given preferential treatment on our behalf. Our desire is to implicate them in our company’s development, a great project which benefits society as a whole, creating employment and investment in these difficult times we experience at present.

Author: Montse Barbé

Bio: I am a researcher and a member of the Iberdrola General Secretary since 2010. I work at the Iberdrola Tower.